Pros and Cons of of using your Own Name as a Domain Name
Should I take my very own name as a domain name or should I use an ingenious name? Do not worry, because you are not alone in this confusion, this question comes to mind to many people when they think of buying a domain.
A domain name gives your business quick credibility and puts you within the same online marketplace as your biggest competitors. It says that you simply mean business and helps internet buyers and customers see you as a forward-thinking company that’s conveniently accessible online.
In this blog we will be discussing advantages and disadvantages of choosing a domain name as your own name. Let us check out both aspects then we’ll come to the conclusions.
Advantages of Using your Own Name as a website Name
Personal Branding:
When it involves personal branding, having your own name is often an excellent resource. When you meet someone at a conference or an occasion, don’t you tend to recollect their name, instead of their business name?
Its When people recall you, talk about you, recommend you, or refer you to others, they are more likely to use your name. Because it’s generally more memorable and easier to recollect.
The most suitable reason for using your own name as a business or name would be because you’re trying to brand yourself as an expert in your field. Having your name as a business name lets people know that you simply are confident in your pursuits and need to be recognized as a topic matter expert in your niche. People wish to connect with people, and zip beats when the author of an internet site is ahead.
Personal domains aren’t only for personal use. They can accommodate many aspects of your business life. Your domain could include examples of your work and a link to your LinkedIn profile.
Ideal for Portfolio / Resume website:
When you build your portfolio or resume website, it is sensible to use your own. Indeed, many freelance authors, designers, and digital marketers like better to use their name for an equivalent purpose. It also sometimes satisfies the need for branding and attracts more clients to their freelance business.
Your portfolio website is all about making a robust foremost impression. Before anyone gets there though, they’ll first have to click on a website name or type one into their address bar. A domain name is one of the foremost introductions people have to you and your work.
For your portfolio website to succeed, your domain can pay an enormous role in it. It’ll define your brand, provide the primary impression to first-time visitors, and also help in your SEO ranking.
It’s Easily Available:
I can tell you repeatedly, many times I’ve thought of the foremost brilliant business name, only to seek out that it’s already been taken. With over 294 million domain names already been snatched up, finding a business name that hasn’t already been taken is really a tough job. BUT, if your personal name is exclusive enough there’s an honest chance that you simply are going to be ready to use that as your name AND social media account names, which is great for branding.
Easy to Change Business Direction:
If you begin off in business by offering a service, on the other hand plan to switch to something else, you’ll make that transition quite easily if you employ your name as your domain name.
Generally speaking, you’ll take your name in whichever business direction you want to! It’s certainly more flexible than a business name or a keyword-rich domain name.
So, if you would like the pliability to vary direction or course-correct in business, pick your own name. That gives you the space to check a couple of things out without feeling too restrained.
Cons of Using your Own Name as a Domain Name
It makes your website harder to sell:
If you’re a private brand using your own name as your domain, you would possibly struggle to seek out a buyer for your website. That’s if you ever decide to sell it.
Unless you discover somebody else with the precise same name and offers an equivalent service, it’s going to be trickier to sell your website on.
This one is big. When deciding what to call your business…you probably aren’t brooding about how your business goes to finish. But the actual truth is if you take your name as your business and domain name it may be hard to sell, by chance you ever want to cash out of your business.
Sometimes it makes hard to work out what you do:
Another reason why you may decide against choosing your own name as your website domain name is that your name doesn’t instantly tell people what you do and how you help.
If we had used brainluth.com or Lyncyackles.com for our website, for instance, it’d be tons harder for our clients to figure out what it’s we do!
Your name may be hard to spell:
If people struggle to mention or spell your name (like in our case with Martin luther!) you’ll be reluctant to use your own name as your name.
No Doubt, if you have a good comfortable name that everybody can easily spell out, then it’s a different story altogether!
Conclusion:
If your motive is clearly personal branding and does not intend to sell out your website, then using your own name is just fine. If you’re ever thinking of adjusting the structure of your business, you’ll find the transition harder if you’ve used your name as your name.
Or If your goal is to establish a business and you might consider selling it in the future, using a creative name is the best approach.
So, these were the pros and cons of Using Your Own Name as your Domain Name. Do let me know your opinion in comment below