I am specialized in B2C & B2B product copy, brand voice, and conversion-focused campaign communication.
What makes my approach different: I build copy around user psychology and then test it. I have developed tone-of-voice frameworks, written copy guidelines, and run A/B tests to move metrics.
I am proficient in building communications from the scratch - a new product voice, a content system, a campaign structure that scales.
Core skills: B2C & B2B copy | UI Copy | Product Narratives | Brand voice | Email & Push | Content Strategy |
English
M.A. Philosophy
Content Strategy, Content Writing, Copy Editing, Copywriting