How COVID19 & The Rise of Gig Employment impacts the future of business

Rise of Gig Employment

While advancements in technology and communication systems over the years have caused lifestyles and workspace to evolve, the speed at which these technological changes are happening is constant to challenge the way we as individuals and workers adapt. Now with the COVID-19 pandemic, many organizations are witnessing drastic changes in their workplace, initially thought to be temporary, but given the uncertainty of things and the way this pandemic has lasted, it’s like they’ll be here to remain.

It’s safe to mention that the most important change this pandemic has wrung in may be a shift within the workforce structure. People have switched from working in office spaces all their lives to working remotely from home. Remote working has also paved how for an increase in gig employment and gig jobs round the country, a side of the economy that was commonly dismissed for a long period of time.

So with COVID-19 sparking a rise in gig employment, the question that a lot of people are curious to understand is about the impact of the rising gig economy on the longer term of business. How would this affect the future of work? Before we dive in, let’s explore the gig economy and therefore the gig working culture.

Gig Working: What is it?

A gig is nothing but another term for a project then gig workers are hired to supply companies with specialized services required for a neighborhood , or the whole project. Gig working emerged as a way to support the niche pool of sole traders, independent product/service specialists and freelancers who wanted the pliability that short-term work offered along not only the exposure they receive from creative, fast-paced, high-engagement projects but the joys of working with vastly diverse organizations of varied sizes and strengths.

Advantages the gig economy offers-

From a person’s resource perspective, this proves to be a win-win for both parties. Corporate recruiters now have the chance to urge a talent coalition going by selecting specialised professionals to interact with the normal workforce for the proper projects at the proper time. Some of the advantages that gig working offers are:

– Flexibility in terms of work and contracts

– A personalized work-life balance

– Competitive salary packages

– A platform to undertake your hands in multiple skills or maybe upskill yourself

– A platform to simply and rapidly grow your brand/service

The effect of COVID-19 on gig employment –

Remote working was something that a lot of organizations may haven’t foreseen in their work structure during a billion years. However, with employees of the many small and enormous organizations working remotely from home for a short time now, because of COVID-19, has not helped organizations slowly adapt to the present concept as a temporary measure but is now strongly building their confidence around working from home being the plausible “new normal”. When work that was once thought to be wiped out a physical office space, organizations are finding new ways to try to do it remotely.

An increase in remote working has also seen an increase within the creation of several apps, software, video conferencing and collaboration tools opening up many possibilities to seamlessly connect with communities from around the world right in their homes. Organizations have grown to believe that with the proper tools and support, working is feasible from literally anywhere and isn’t limited to a little office cubicle.

The minimal availability or rather awareness of collaboration tools that we now have before the COVID-19 lockdowns may have hindered the organizations’ ability to tap into gig working previously. But now for the gig economy, this highly connected environment that was suddenly born out of an adaptation indirectly forced by the pandemic, it’s a perfect setting for gig employment – an area where freelance work from home jobs and therefore the like can finally thrive.

Technological advancements that have contributed –

Moreover, quickly digitization has managed to change previously disorganized the freelance India and contract working space into a well-connected online community.

When gig jobs were once acquired explanation for word-of-mouth recommendations, nowadays a fast Google look for say “the best freelance jobs” avails you an extended list of internet sites, professional portfolios, online forums, social media pages giving not only organizations the power to settle on from an array of talent for the proper opportunities but gig professionals also to review business, connect with people gig workers for roles that specifically cater to their skills.

It’s safe there to the times when gig employment was come into through applying in response to jobs ads within the newspaper, referrals, and job forums are well behind us. The revolution of the gig ecosystem in this covid 19 has resulted in freelance work from home jobs now being accessible to everyone online.

This trend isn’t just affecting the longer term of labor but the longer term of business as an entire . A shift in dynamics has been providing corporates with a replacement perspective. Their eyes are now opened to ascertain the benefits of getting a versatile workforce.

Thanks to various collaboration tools, companies are finding it easy to use highly skilled professionals who bring high levels of productivity, while saving costs on infrastructure, travel and other allowances. Due to this, organisations are now ready to compensate gig workers with similar benefits and package incentives almost adequate to what a full-time employee would receive.

Gig Employment and the Future of Business-

With the rise of millennials within the workforce alongside technology breaking communication barriers, the worth that hierarchy held in organizations is fading. Organizations are rapidly realising the benefits of placing value on skills instead, over a mark of a “full-time-job”. On the opposite hand, gig workers are embracing this alteration , viewing this as a chance to extend their visibility , try new skills, gain valuable work experience and recognition they desire.

With the way gig employment is tracking within the pandemic, gig workers are seeing this as how to grow and diversify their skill set. By taking over a number of the simplest freelance jobs and sometimes multiple jobs, they see this as “making hay when the sun shines” as against pre-COVID times when freelance work was hard to come by.

It is already no surprise that freelance work from home jobs are getting increasingly popular given the present situation. The trend of recruiters moving toward skill-based hiring over experience-based hiring is merely set to grow from now on. Soon, we will expect to ascertain gig professionals taking over a minimum of half if less than half, of the workforce in a corporation .

In Conclusion –

In conclusion, we will comfortably say that gig working possesses all the possible characteristics of what we will expect the longer term of labor to seem like. With no foreseeable end or a group direction, the independent working concept breaks free from limitations that traditional work structures impose. And maybe that’s why it’s deeming to be the perfect choice for several during this season of uncertainty.

Rockerstop aims to supply a widely collaborative platform where freelancers and clients can close to figure toward a standard goal. If you’re a business, find and hire from a pool of highly-skilled freelancers waiting to figure on exciting projects you’ve got to supply . Freelancers? List your skills, services and projects on this platform only to be recognised by top clients in your field of experience . Gain insights, tips and trends for recruiters also as freelancers here as we keep you updated on all things associated with freelance jobs and therefore the gig economy.

How do you find freelancers in India that fits your business domain?

Recommendation to find freelancers online?

Looking forward to hiring a freelancer may be a good decision because freelancers are flexible and fulfill company expectations as their priorities. Freelancers help in making new ideas for your business and put them into practice and also provide a valuable contribution to the business. Many corporations in India do not prefer to hire workers for a short-term project. Today’s technology allows us to rent quality freelancers to job recruiters, wherever they’ll be situated.

Before hiring freelancers in India, you’ve got to decide with a freelancer skill, it’s going to be difficult to understand who you choose and where to start out to find a freelancer. Here, we will help you with a couple of mediums to find quality freelancers:

1. Face to Face Proposal

You could also consider it as word-of-mouth recruitment. Several HR managers aver to the efficacy of this strategy and lots of companies offer employee referral bonuses with good reason. In fact, the Society for Human Resource Management (SHRM) released a study stating that 80 percent of organisations ranked these programs as the favourite source of high-quality hires. The reason is that folks who work for you’re likely to understand others in your business domain. Since they’re personally known to your contacts, credibility might be high. For an equivalent reason though, there are chances that the advice might be biased.

2. Freelancing Platforms

As you are trying to find freelancers in India, freelancing platforms have a translucent advantage. Many freelancing platforms have several freelancers on board and you can pick and choose from people that want an equivalent work found out as you are doing. Freelance platforms help corporations to hire independent professionals for temporary jobs or particular projects. These platforms offer a marketplace for businesses to search profiles of freelancer workforce based on skills, experience, location, or other criteria. Oppositely, industries can also post a project description and request proposals from freelancers. Companies outsource work on projects that require specialized skills or additional workforce to focus on other business activities. Many freelancing platforms focus on hiring freelancers with some skills, such as writing, designing, or programming, development while others provide marketplaces for professionals with a wide variety of skills. Freelancing platform also allows you to shift through many profiles and actively choose the simplest candidate that is right for your business work and suits your industry type. 

3. Social Media Groups

Man-in-the-middle marketplaces freelancing websites aren’t the only places available to find a remote freelance job. Clients post their remote jobs and projects in places like Facebook Groups, Twitter, Reddit, community sites, forums, and lots of more places. Social Media is the most effective medium for engagement. There are many social media groups which allow postings for consultants and freelancers. These groups often compile people with similar interests. You can seek out professionals with the content strategies, you’ll try posting on groups with marketing professionals, content writers, developers or digital marketers. The aim is to viral your message across to circles instead of restraining yourself to at least one specific area in order that your message goes to urge carried. Maybe after posting several irrelevant responses that are unrelated to your posting you will get.

4. Professional Social Networking Sites

Many sites like LinkedIn have job sections where you’ll consider posting. Apart from LinkedIn, there are several social networking sites to find freelancers. Your perfect candidate could be right there. Check out which freelancing site is most preferred by candidates for your job profile. You can request people to share or retweet. Research proves that posts which actually invite shares get them! The world of social media looks too great to be true. For this reason and lots of more, corporations should take care of the freelancers that they devour from social media. Do a thorough background check of the employee; ask for a legal contract before starting and a recommendation when you’re done with shortlisting any candidate.

Guide to help you choosing right candidate –

1. Make sure your job description is clear. If there are non-negotiables, confirm that you simply mention them.

2. Make sure you ask for samples, portfolios or check previous work and conduct a quick interview. 

3. If you have shortlisted a number of freelancers but are unable to select, go for a different test project. This will help you engage with different freelancers, judge their sort of working and find someone who can accompany your working style and company ethics.

4. After selection of a freelancer make sure to have a formal freelancing contract should include every detail and expectation that both parties hold including but not limited to: pay rates, vacation holiday days, work and delivery expectations, deadlines and a service level agreement. 

I hope these tips help you in finding appropriate freelancers for your business domain.